Marketing to Gen Z: Trends lean to spicy, adventurous & global food flavorsCollin Delrow2026-03-03T15:31:01-05:00May 5th, 2025|Tags: Beverages, Commerce, Consumer Behaviors, Consumer Packaged Goods, DTC, Intelligence, Marketing to Gen Z, Packaging, Retail, Strategy|
Connected commerce testing: How to stick the landing in a unified marketplaceCollin Delrow2026-04-28T10:36:56-04:00April 3rd, 2025|Tags: Accelerated Marketing Insights, In-store, Intelligence, Production|
Leveraging attitudinal data for a modern audience strategyCollin Delrow2026-03-04T11:49:34-05:00March 25th, 2025|Tags: Audience Strategy, Data and Analytics, Financial Services, Intelligence, Media, Strategy|
How to accelerate your direct mail marketing with rapid testingCollin Delrow2026-03-05T10:26:46-05:00March 14th, 2025|Tags: Accelerated Marketing Insights, Direct, Health, Intelligence, Media|
Why the request for proposal (RFP) process needs a rethinkCollin Delrow2026-03-09T13:26:37-04:00March 12th, 2025|Tags: Consumer Packaged Goods, Creative, DTC, Financial Services, Health, Homepage, In-store, Intelligence, Marketing Experience, Media, Packaging, Production, Retail, Technology|
Financial services marketing must adapt as Gen X turns 60Collin Delrow2026-03-04T11:49:08-05:00March 10th, 2025|Tags: Consumer Behaviors, Data and Analytics, Financial Services, Intelligence, Media, Strategy|
3 ways your health marketing strategy overlooks real peopleCollin Delrow2026-03-09T14:17:23-04:00March 10th, 2025|Tags: Audience Strategy, Consumer Behaviors, Data and Analytics, Health, Intelligence, Media, Strategy|
Insurance marketing that humanizes the purchase experienceCollin Delrow2026-03-04T11:48:20-05:00March 3rd, 2025|Tags: Consumer Behaviors, Data and Analytics, Financial Services, Intelligence, Strategy|
How to test visual merchandising before launchCollin Delrow2026-03-09T16:02:36-04:00February 27th, 2025|Tags: Accelerated Marketing Insights, Consumer Behaviors, Consumer Packaged Goods, Intelligence, Packaging, Retail|
