Unlock unified direct marketing that performs.

Modernize your direct marketing approach with Direct, an agency built to drive action, reduce waste, and improve results from day one.

Strategy

Audience

Creative

Execution

Measurement

Unlock unified direct marketing that performs.

Modernize your direct marketing approach with Direct, an agency built to drive action, reduce waste, and improve results from day one.

Strategy

Audience

Creative

Execution

Measurement

Cut waste. Boost performance.

19%

average reduction in postal and operating costs

38%

response performance

85%

success in beating the control

The figures presented reflect average outcomes observed across platform usage and may vary by organization, implementation and use case.

Our approach

No silos. Just one connected approach from audience to ROI. Whether you’re looking to rebuild or restart your direct marketing, our job is to make every campaign work harder, cost less and prove its impact while building a program that flexes with you.

GOALS, NOT VOLUME

Strategy

We align your direct marketing program to business objectives and build a clear testing roadmap tied to measurable outcomes.

RIGHT CUSTOMERS > MORE HOUSEHOLDS

Audience

We align your direct marketing program to business objectives and build a clear testing roadmap tied to measurable outcomes.

SMARTER CREATIVE THAT CONVERTS

Creative

We align your direct marketing program to business objectives and build a clear testing roadmap tied to measurable outcomes.

EFFICIENT EXECUTION — AT SCALE

Execution

From personalization to postal strategy, our industry-leading innovations streamline production and distribution to lower costs, improve speed to market and maximize the impact of your investment.

MEASURE WHAT MATTERS

Measurement

We measure true incremental impact through matchback reporting, holdout analysis and model validation so you can confidently reinvest in what drives growth.

Stop guessing. Start knowing.

Accelerated Marketing Insights by Quad (AMI) is a pre-market, rapid testing solution built to eliminate guesswork. It enables multi-variable creative testing at 6x the speed of traditional testing, helping you identify winning combinations in weeks, not months or years. Not only will your strongest-performing messages be in the mailbox first, you’ll also be able to scale with confidence.

1 / 3 Automation slashes Fidium’s mail cycle from 2 weeks to just 5 days By ditching labor-intensive workflows for automated mail with At-Home Connect by Quad, this internet provider improved their speed while boosting efficiencies and reducing costs.

33% cost reduction
45 hours saved per month
3x faster delivery
2 / 3 Driving growth for Abe through data‑driven direct mail To scale Monogram’s new private student loan product, Abe, the Direct team executed six targeted direct mail campaigns during peak lending season. Using household-based data, pre‑market testing, and creative optimization, the team identified high‑potential audiences and continuously improved results through response analysis.

6x booked loans year-over-year
3 / 3 Health insurer boosts response rate with pre-market testing Using Quad's Accelerated Marketing Insights platform, a national health payor achieved double-digit response lifts through rapid pre-market testing — delivering faster, stronger results than traditional in-market tests.

22% lift in response versus control in Q1
21% lift in response during Q2
85% of Quad challenger tests beat the control packages
A Fidium postcard mailer developed with Quad's direct mail automation platform capabilities University students on graduation day in cap and gown Consumer holding an envelope

See how we bring direct marketing campaigns to life

An omnichannel direct marketing campaign for an airline
Direct mail examples for a client advertising toys
Direct mail examples completed for Centro

Built to perform. Powered by experts.

Our experts know how to connect strategy, data, creative and production. It’s an approach built to drive results, not just deliver work.

Unlock smarter direct marketing

We can create a strategic blueprint for your entire program or see how Accelerated Marketing Insights by Quad could help you now. Let’s talk.

·   Audience intelligence   ·   Advanced analytics   ·   Continuous optimization   ·   Scalable personalization   ·   Creative testing   ·   Postal precision   ·   Automation   ·   Measurable growth·   Audience intelligence   ·   Advanced analytics   ·   Continuous optimization   ·   Scalable personalization   ·   Creative testing   ·   Postal precision   ·   Automation   ·   Measurable growth