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Marketing to Men Snapshot: What You Need to Know

July 20, 2021

Men may make up a smaller percent of the population, but they wield a lot of buying power. Pigeonholed as a group that hates to shop, men—like women—don’t fit into a pre-determined category. This infographic provides some key insights on their shopping behaviors and more from Quad’s report, “Marketing to Men: New Challenges, and Rewards.” To learn more, read the full report.