Author: John Puterbaugh
John is an innovator and technologist with experience in emerging media and marketing. He founded Nellymoser, an early mobile marketing and technology company. John joined Quad in 2014 where his focus is on emerging media solutions blending digital with traditional channels to drive incremental ROI. John founded Nellymoser in March of 2000, one of the first mobile agencies to build apps and mobile services. Educated at Princeton University, Dartmouth College and Oberlin College, John has taught courses and lectured on interdisciplinary topics related to cognition, video, interactive print and mobile.
All of John Puterbaugh's posts
5 Best Practices to Connect Offline to Online Shoppers
2020 changed the way we shop forever. Some experts say movement from […]
View the postBuilding Trust in a Pandemic—What Can Retailers Do to Create Loyal Customers?
To sustain their business and market share, retailers have always had to […]
View the postPart 2: The COVID-19 Effect: Building Familiarity & Trust Helps Retailers Win
The COVID-19 pandemic has affected direct-to-consumer (D2C) and traditional retailers in different […]
View the postThe COVID-19 Effect: What Retailers Are Learning From Consumers
Despite the headlines about store closures and more online shopping, COVID-19 has […]
View the postIntegrated Campaigns Get Results During March Basketball
The NCAA’s college men’s basketball tournament dominates media channels – and fans’ […]
View the postSo What About 2018’s November Shopping Reports?
The numbers are in and it’s more than official, we are multichannel […]
View the postQuick Take – Adobe Buying Magento
You might have heard this week that Adobe is buying Magento for […]
View the postFrom QR to AR part 2: Applications and Opportunities
From QR to AR Part 1 reviews how far we’ve come in interactive […]
View the postFrom QR to AR part 1: the Rise of Interactive Print
It’s been well over a decade since designers of magazines and catalogs, […]
View the postWhat’s Driving Multi-Platform Retail Today?
Recent announcements by Google and Amazon show that they continue to innovate, […]
View the post