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Verified Sustainable Sources

Forests in Focus

Forests in Focus

Quad is a proud founding member of Forests in Focus, from GreenBlue and the American Forest Foundation (AFF). The new tool analyzes data for family-owned woodlands to verify sustainable practices.

Almost half of all U.S. wood fiber comes from family forests. They comprise 40% of forest land in the country — but only 10% of the acreage is certified as sustainable.

Smaller operations might not go through certification processes. But many meet or exceed criteria for sustainability. Forests in Focus is not a certification, but recognizes responsible forestry practices with verification based on landscape-level AFF data.

Sustainable paper and packaging raw materials are at a premium. Demand will keep growing.

Forests in Focus verification gives companies more options to source raw materials. It’s the latest in Quad’s comprehensive suite of sustainability services.

Reducing and renewing

Building on our role as a leader in environmentally sound printing practices, Quad’s print sites in North America have certifications from the world’s leading forest management programs.

Certified Responsible Sources

Forest certification promotes the importance of environmentally and socially responsible wood and pulp products. Quad clients have several options for sourcing environmentally preferred paper and packaging grades.

Sustainable Sources

Paper and packaging manufacturing requires the use of natural resources. Producers and their suppliers have reduced the size of their environmental footprint by obtaining tree fiber from sustainable managed sources, by using water responsibly, and by investing in alternative energy sources. As a result, foresters, environmentalists and paper manufacturers work together to protect forests and wildlife habitats, manage natural resources responsibly, and to maintain air and water quality for future generations.

Chain of custody certification is a process of ownership that tracks timber from forests through production to the end user. Through labeling, companies reinforce that their product comes from responsibly managed forests, and-or recycled content. Through audited documentation, the chain of custody process ensures that products made of wood (such as paper and packaging) are certified at each stage of manufacture — from forest to end user.

Quad’s chain of custody process demonstrates custody, control and transfer of certified materials to identify products that meet the FSC®, SFI®, or PEFC™ standards, and makes sure these products can be traced back to their forest origins or other approved sources .

Because of the diligence of forest owners, certification standards, and companies like Quad — companies that consider this an important component to doing business well — the amount of forests located in the U.S. has been stable since the early 1900s, and increased from 754 to 766 million acres between 2005 and 2015. (Source: Two Sides North America)

Quad Certifications

FSC, SFI and PEFC are the world’s leading independent, nonprofit, non-government organizations devoted to the responsible management of the world’s forests. To gain forestry certification from these groups, companies must submit to a rigorous third-party audit of purchasing practices and control systems.

CoC Certified

Quad successfully demonstrated its ability to meet these strict compliance requirements in multiple areas, including chain of custody — a measure to track wood through the supply chain, from a certified forest or other approved sources, through the end-user of the certified product.

Quad offers new procurement opportunities across an environmentally responsible, global supply chain to meet both business and social objectives.

Quad’s CoC Product Group Schedule

Quad will provide our certification product group schedule upon request. Contact Keith Dunlap.

Quad’s CoC Certificates

Forest Stewardship Council® (FSC®)

The FSC is an independent, nongovernmental, not-for-profit organization established to promote the responsible management of the world’s forests. It provides standard setting, trademark assurance and accreditation services for companies and organizations interested in responsible forestry. Products carrying the FSC label are independently certified to assure consumers that they come from forests or other approved sources that are managed to meet the social, economic and ecological needs of present and future generations. Today, FSC operates in more than 80 countries, wherever forests are present. For further information, please visit

Sustainable Forestry Initiative® (SFI®)

The Sustainable Forestry Initiative® Inc. (SFI). SFI® Inc. is a sustainability leader that stands for future forests. SFI is an independent, non-profit organization that provides supply chain assurances, delivers conservation leadership, and supports environmental education and community engagement. SFI works with the forest sector, brand owners, conservation groups, resource professionals, landowners, educators, local communities, Indigenous peoples, governments, and universities. SFI standards and on-product labels help consumers make responsible purchasing decisions.

Additionally, SFI oversees the SFI Forest Partners® Program, which aims to increase supply of certified forest products, the SFI Conservation and Community Partnerships Grant Program, which funds research and community building, and Project Learning Tree®, which educates teachers and youth about forests and the environment. SFI Inc. is governed by an independent three chamber board of directors representing environmental, social, and economic sectors equally. SFI believes caring for forests improves everyone’s quality of life. Learn more:

Programme for the Endorsement of Forest Certification (PEFC)

PEFC, the Programme for the Endorsement of Forest Certification, is the world’s leading global forest certification system. More than 300 million hectares of forests are certified to PEFC’s internationally recognized Sustainability Benchmarks, supplying more than 20,000 Chain of Custody certified companies with responsibly sourced timber and non-timber forest products. PEFC was founded by small- and family forest owners to demonstrate excellence in sustainable forest management. For more information, please visit:

Chain of Custody Trademark Usage Requirements